Improving education levels are resulting in better “qualified” home-makers.
Participation both in terms of number of areas as well as depth of role.
Key in sustaining domestic harmony.
Critical ally in providing a safe haven amidst the cauldron of change.
Holds the reins of tradition.
Key factor in managing the family budget to accommodate burgeoning aspirations while meeting basic needs.
Gatekeeper for many categories and co-decision maker in most of the others.
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